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The Sport Marketeer

Euro Soccer Stars Head to MLS

Caleb Gilligan, July 15 2022

MLS Clubs Secure Massive Signings Although the football transfer window only officially started two weeks ago, there has been plenty of movement in football’s top leagues. Erling Haaland secured his move to Premier League defending champions Manchester City, the former club of his father, Alfie Haaland. French wonderboy Aurelien Tchouameni made his...

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The Sport Marketeer

Apple TV and MLS Agree on Streaming Deal

AJ Hewish, June 17 2022

10-Year Deal Worth $2.5B for MLS Apple strikes again! This week, Major League Soccer (MLS) announced the agreement of a 10-year deal with Apple to be the exclusive provider of the MLS match broadcasts worldwide. Beginning next season, MLS fans will be able to watch all league play, league cups, MLS NEXT Pro (semi-pro league), and MLS NEXT (developm...

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The Sport Marketeer

Messi In Miami

Caleb Gilligan, May 20 2022

Reports State Leo Messi Will Leave PSG for MLS’s Inter Miami in 2023 For the last 15 years, the football world has been dominated by two men, Lionel Messi and Cristiano Ronaldo. Despite most fans debating heavily on which player is better, it would be difficult to find someone who doesn’t think both players aren’t some of the best the sport has eve...

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The Sport Marketeer

Are Influencer Partnerships Legit?

Hiral Patel, April 15 2022

Commanders, MLS sign Influencers to Improve Their Social Brand The evolution of the smartphone has given anyone the capability to go viral and make their stamp on the virtual world. It’s no secret that athletes are able to leverage social media to engage with brands and their audience - some teams in particular are well equipped to unlock the secre...

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The Sport Marketeer

The Italian Job

Hiral Patel, January 14 2022

How Toronto FC’s Newest Signing Will be Marketed Reuters Just last week, the transfer and signing of Lorenzo Insigne were officially announced by the MLS’ Toronto FC. Though rumoured for weeks after breaking on Twitter, the signing of the 30-year-old European champion and Napoli captain brought lots of excitement to the market and made headlines wo...

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The Sport Marketeer

Merry Christmas - From FC Cincinnati

AJ Hewish, December 31 2021

Kicking Into The Holiday Spirit Facebook / @FC Cincinnati Waking up on Christmas, coming downstairs, the milk glass empty, the plate of cookies gone, and seeing the big decorated tree with so many nicely wrapped presents under the tree; it's a Christmas dream. But for many around the world who aren't in as fortunate of a situation, their holiday se...

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The Sport Marketeer

MLS Next Pro - The Good and the Bad

Hiral Patel, December 13 2021

What’s Next for MLS MLS On Monday, the MLS announced the creation of a new league - the MLS Next Pro - which will begin their first season in 2022. The league plans to debut with 21 teams, in a 24 game season. The league plans to expand quickly, and have every MLS team with an affiliated MLS Next Pro franchise. The MLS Next Pro is a league designed...

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