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Messi

The Sport Marketeer

The Year of the Athlete

Christopher Nascimento, December 31 2021

Athletes Put The Sports World on Notice in 2021 REUTERS/Sarah Meyssonnier Things change. People change. Feelings change too. Never thought the circumstances woulda changed you. But they did. Drake said it best and now athletes are saying it to the world of sports, and it’s time to wake up.

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The Sport Marketeer

Keeping it Clasico

Hiral Patel, November 10 2021

La Liga’s Next Move Post Ronaldo-Messi photo courtesy of marca.com Messi vs. Ronaldo headlined La Liga for almost a decade - growing the greatest matchup in club football to over 700 million worldwide viewers (April 2021). El Clasico - the title of every meeting between Real Madrid and FC Barcelona, has featured stars like Sergio Ramos, Gareth Bale...

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The Sport Marketeer

Messi to PSG

AJ Hewish, October 23 2021

The Immediate Impact on The Club Source: SJR10 In last week’s newsletter (subscribe if you haven’t already), we discussed one of the bigger sports stories of the year. Messi left Barcelona! Now that he has officially signed with a new club, for the first time in his professional career, we can look at the impact he will have on them going forward.

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The Sport Marketeer

Bye Bye Messi

AJ Hewish, October 21 2021

The End of an Era Source: white whale mktg 15 years, x amount of games, x amount of goals, x amount of assists, and x amount of trophies. BUT NO MORE. That’s right. We all know the news that Lionel Messi, the disputed GOAT of soccer (it’s football but we’ll say soccer) is leaving his long-term club Barcelona.

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