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The Sport Marketeer

The Return of Sunday Night Football

Christopher Nascimento, October 30 2021

What We’d Like To See This Season in the NFL Source: cleveland.com Thirty. It has been exactly 30 Sundays since the last meaningful NFL game was played on February 7th, 2021. But fear not, the NFL returned last night with Thursday Night Football featuring the Cowboys and Buccaneers. With games finally being played after a long off-season here are s...

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The Sport Marketeer

Fanatics Hits a Home-Run

Hiral Patel, October 27 2021

Merchandiser Strikes with Deal NBA, MLB, and NFL Player Associations Source: sportico.com The world of trading cards has exploded over the past few years, with card values rising exponentially, and the total asset class for trading cards surpassing multi-billions. You may have come across videos and stories of long lines outside department stores t...

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The Sport Marketeer

Everything’s Bigger in Texas

AJ Hewish, October 19 2021

Could the Bills Relocate to Austin? Source: The Pat McAfee Show As the Buffalo Bills negotiate with the city of Buffalo to build a new stadium, rumours have surfaced that the team may threaten a relocation to Austin, Texas if the team is unable to come to an agreement with the city of Buffalo. Whether it’s negotiation tactics or a genuine possibili...

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Creating Value for Attending Live Sports

Christopher Nascimento, November 29 2020

Right out of the gate, let’s take a minute to consider something. Have you ever attended a live sporting event where you left questioning what you just experienced? Probably. Whether you left the even in a full-on discussion or you subconsciously wrestled with your experience, positive and/or negative emotions arise. These emotions can sometimes ea...

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