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The Sport Marketeer

The Power of Athlete Marketing Through NIL

Caleb Gilligan, August 19 2022

LSU QB Quits Football but Continues to Provide Brands with Value The NCAA’s Name, Image, and Likeness (NIL) deals keep getting crazier and crazier as we approach the start of this year’s NCAA seasons. If you haven’t been following, the NCAA updated its regulations regarding athlete sponsorships to allow current student-athletes to earn income from...

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