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International Development

The Sport Marketeer

NFL Partners with ITV

AJ Hewish, September 9 2022

Steps to growing Football internationally Since 2007 the NFL has played numerous league games in what came to be known as the international series, in various countries around the world including Mexico, Germany, and England. Most notably, the NFL has played 30 games in England since 2007, playing at England’s iconic Wembley Stadium, Twickenham, an...

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The Sport Marketeer

French Powerhouse Opening Up Shop on 5th Ave

AJ Hewish, March 24 2022

PSG to NYC Earlier this week, French Ligue 1 and European powerhouse Paris Saint-Germain (PSG) has announced the opening of a new flagship store on the world-famous 5th Avenue in New York City. Now for a bit of background for those of you who don’t know, a flagship store is the lead store for a brand / retail chain. It acts as a retail showcase for...

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The Sport Marketeer

The Future of the NFL as a Worldwide Sport

AJ Hewish, February 18 2022

Denver Broncos Sale marcin nowak A little over two weeks ago, the Pat Bowlen Trust announced that the Denver Broncos are officially up for sale and with that will likely have the biggest price tag in the history of sport in North America. The Broncos are currently valued at just under $4 billion USD, making it truly a massive sale when the time com...

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The Sport Marketeer

NFL Grants Select Teams With International Marketing Rights

Christopher Nascimento, December 31 2021

Vikings & Seahawks Get Canada Twitter / @NFL345 After weeks, and countless discussions regarding how soccer can grow into the North American market, it’s time for a change of pace. In this article, we’ll be discussing how American Football plans on growing the game globally with the announcement of International Marketing Rights being granted to va...

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