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Experiential Marketing

The Sport Marketeer

Major Upgrades for Blue Jays & SkyDome

Caleb Gilligan, July 29 2022

Improved Fan Experiences Coming to Toronto Soon The Rogers Centre, formerly known as the SkyDome, has been a topic of discussion around Toronto for several years now. Many fans have voiced their concerns about the long-term viability of the Blue Jays' home. In 2020, the concerns were addressed when Mark Shapiro, President, and CEO of the Blue Jays,...

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The Sport Marketeer

Golf Canada & theScore Bet Team Up

Caleb Gilligan, June 3 2022

Taking Their Gaming Partnership To New Heights It’s official, theScore Bet has partnered with Golf Canada to become their official gaming partner. The innovative deal that brings new on-site and digital activities to the Canadian golfing industry has been announced ahead of the 2022 RBC Canadian Open which is set to begin next week.

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